360 Visibility
  • Dynamics 365
    Business Central Services
    • Business Central Implementation
    • Dynamics GP to Business Central Migration
    • Dynamics NAV to Business Central Upgrade
    • Business Central Integrations
    Complimentary Systems Assessment
    Quick Links
    • Business Central Demo Videos
    • Business Central Apps
    • Business Central Contactless Banking Bundle
    • Business Central Blogs
    • ERP Evaluation Guide
    Customer Stories
    dk household brands partners with 360 Visibility to implement Dynamics 365 Business Central

    DK Household Brands implements Business Central with full EDI, WMS, and Shipping integration.

    Read the story
    Dynamics 365 Solutions
    • Dynamics 365 Business Central
    • Dynamics 365 Sales
    • Dynamics 365 Contact Center
    • Dynamics GP
    • Dynamics NAV
  • Cloud
    Azure Cloud Services
    • Azure Cloud Managed Services
    • Cloud Migration and Modernization
    • Azure Virtual Desktop
    Cloud Infrastructure Assessment
    Quick Links
    • Cloud Blog
    • Cloud Migration Guide
    • Cloud Cost Optimization Playbook
    Customer Stories

    How Azure cloud turned physical hardware bottlenecks into a secure, limitless engine for software growth.

    Read the story
    Cloud Solutions
    • Azure Cloud
    • Power Platform
  • Microsoft 365
    Microsoft 365 Services
    • Microsoft 365 Implementation
    • Microsoft 365 Support Services
    • Microsoft 365 Security Administration
    • Microsoft 365 Backup and Disaster Recovery
    Complimentary Microsoft License Audit
    Cybersecurity Services
    • Device Management & Security
    • Ransomware & Endpoint Security
    • Purview Data Loss Prevention
    • Purview Insider Risk Management
    • Purview Information Protection
    • Entra ID Identity and Access Management (IAM)
    • Entra ID Backup and Recovery
    Customer Stories
    pain specialists of america works with 360 Visibility to enhance security and control over Azure

    How reclaiming IT control from their MSP slashed Pain Specialists of America's security incidents by 30%.

    Read the story
    Microsoft 365 Solutions
    • Microsoft 365
    • Microsoft Teams Phone
    • Microsoft Places
    • Outlook Email Signature Management
  • Copilot & AI
    Microsoft Copilot & AI Services
    • Copilot AI Leadership Circle
    • Copilot AI Agent Business Impact Assessment
    Complimentary AI Readiness Snapshot
    Quick Links
    • Microsoft 365 Copilot Offer
    • Microsoft 365 Copilot Implementation Guide
    • Copilot and AI Blog
    Customer Stories

    Financial Services Firms' Custom AI Agent for Case Management automates bulk document analysis, saving 35+ hours daily.

    Read the story
    Copilot & AI Solutions
    • Microsoft Copilot
    • Microsoft SharePoint
  • Advisory Services
    • Clarity CSP Portal
    • Business Impact Assessment
    • IT Governance
    • Microsoft License Optimization
    • Quarterly Business Review
  • Industries
    • Wholesale Distribution
    • Financial Services
    • Nonprofit
    • Professional Services
    • Software
    • Hospitality
  • Resources
    • Blog
    • Case Studies
    • Documentation
    • Support
  • About
    • Why Work With Us
    • Partner
    • Careers
✕
No results See all results
Contact Us
Clarity
360 Visibility
burger-bar

Home / Blog / Microsoft Azure Cloud / Azure Active Directory – Deploying Unified Identity & Access Management

Azure Active Directory – Deploying Unified Identity & Access Management

Azure Active Directory: A Crash Course in Active Directory and Unified Identity and Access Management (IAM) Your business is moving to the cloud and creating new […]

Jason-Meilleur-Headshot-Square
Jason Meilleur

Published: Sep 9, 2020 •

azure active directory, azure AD, identity protection
Table of Contents
  1. Azure Active Directory: A Crash Course in Active Directory and Unified Identity and Access Management (IAM)
  2. The Cloud Challenge
  3. Microsoft 365 Helps You Gain Intelligent Security for your Modern Workplace
  4. What is Azure Active Directory (Azure AD)?
  5. Single Sign-on (SSO) Helps Save Time and Improves Productivity
  6. Azure Active Directory Integrates On-Premises Directories with Cloud Applications using Azure AD Connect
  7. Azure Active Directory Conditional Access and Multi-Factor Authentication (MFA)
  8. Implement Azure Active Directory for Increased Security and Productivity

Azure Active Directory: A Crash Course in Active Directory and Unified Identity and Access Management (IAM)

Your business is moving to the cloud and creating new collaborative environments because you want a digital space where users can work together more effectively and securely regardless of their device, application, or location. Keep reading to learn about:

  • Understanding the benefits of Single Sign-On (SSO)
  • How to integrate on-premises Active Directory with Azure AD
  • Improve security without compromising productivity

The Cloud Challenge

For many small, medium and enterprise businesses, this presents both opportunities and challenges. You need to ensure that team members and executives have access to the data they need. At the same time, that data needs to be protected against accidental or intentional security breaches from internal and external agents.

in Gartner’s 2020 Board of Directors survey, 67% of respondents stated they view digital as the top business challenge for 2020 and 2021. Not only that, but 49% of directors cite the need to reduce legal, compliance and reputation risk related to digital investments. For corporate boards, digital risk reduction is the “goal most important to achieve in 2020 with respect to digital business” according to the survey.

Unified Identity and Access Management (IAM)

Unified Identity and Access Management (IAM) is a modern solution to security challenges presented by a cloud environment. With IAM, businesses can apply access controls based on role and need no matter the device or method used to connect. By authenticating and managing each user as they access company assets, data can be protected from unauthorized access, deletion, or duplication regardless of where it’s stored, how it’s accessed, or with whom it’s shared.

Azure Active Directory (Azure AD)

Azure Active Directory is a cloud-based directory and identity management service that delivers single sign-on (SSO) access to on-premises and cloud applications. This makes it easy for your employees to safely access the resources they need. It also frees your IT team from routine tasks so resources can be redeployed to other, more profitable activities.

For the first time in 10 years, I am confident that our IT is reliable, protected and is supporting our business.

Sue Bennett. Business Owner, Bennett Design

Bennett Design Associates Inc.

Microsoft 365 Helps You Gain Intelligent Security for your Modern Workplace

Azure Active Directory service is a core feature of Microsoft 365. This makes it much easier for your organization to take advantage of unified IAM capabilities and work together creatively and securely from anywhere, on any device.

  • Microsoft 365 combines Office 365, Windows 10, and Enterprise Mobility and Security (EMS)
  • Comprehensive, intelligent solution with built-in, holistic, identity-driven protection for users, devices, apps, and data
  • Single, common identity to access both cloud and on-premises resources for internal and external users
cloud security, malware, phishing

What is Azure Active Directory (Azure AD)?

Azure AD is Microsoft’s cloud-based directory and identity management service. With Azure AD, your business gets:

  • Core directory services
  • Advanced identity protection
  • Application access management
  • Single sign-on (SSO) access to on-premises and cloud applications
  • Increased productivity
  • Faster integration of Identity and Access Management (IAM) into applications

The Azure Active Directory (Azure AD) solution provides a full range of modern IAM capabilities, including:

  • Conditional access with multifactor authentication (MFA) and password-free login options
  • Single sign-on (SSO)
  • Self-service password management
  • Role-based access control
  • Intelligent security monitoring and alerting capabilities

As a fully managed hosted cloud service, Azure Active Directory is the ideal service for combining user accounts into a single, unified, highly secure identity. Azure AD technology supports seamless synchronization from on-premises identity servers with the accessibility and cross-platform capabilities of the cloud.

This includes solutions for authenticating users for SaaS, on-premises, web, and mobile applications using a unified identity. With this new, unified identity, the process of monitoring and controlling application access is simplified. All authentications flow through a single system as part of a one identity per user model.

Single Sign-on (SSO) Helps Save Time and Improves Productivity

Employees are using several different applications a day. Managing all those passwords and logging in over and over slows people down. Azure Ad single sign-on (SSO) extends on-premises Active Directory to the cloud, allowing people to use their primary corporate identity to sign into domain-joined devices, company resources, and SaaS applications.

Free up your users from the burden of managing multiple logins and enable your IT team and organization the power to provide or revoke access based on employee role. Azure AD allows Human Resources to automatically provide access to apps users need based on team and role. As users join, move, or leave, access adapts based on preset policies.

Using Azure AD SSO, you can manage user access to SaaS applications directly from the Azure Portal, and even delegate application access decision-making and approvals to anyone in the organization for greater productivity. Built-in monitoring and reporting of user activity will help your organization identify and mitigate unauthorized access.

Password-free login

Writing down passwords and storing in plain text is a security nightmare. Azure AD provides password-free login options to authenticate users easily and securely.

Azure AD self-service password reset

Enable users to change their passwords and unlock accounts without bogging down IT resources using Azure AD self-service password reset.

Corporate branding

Provide a consistent experience by applying your branding to the Azure AD sign-in page.

azure active directory, azure AD, identity protection
Protect and govern access with Azure Active Directory and Identity Protection.

Azure Active Directory Integrates On-Premises Directories with Cloud Applications using Azure AD Connect

Synchronize on-premises Active Directory to the cloud using Azure AD Connect to provide a single, common identity for accessing both cloud and on-premises resources. This will improve user experience and enable advanced security capabilities.

Azure AD Connect also works with Active Directory Federation Service (AD FS) to address complex deployment scenarios such as domain joined SSO. Also included is Azure AD Connect Health, which helps to monitor and report on the hybrid directory environment and reliability.

Active Directory Application Proxy enables easy remote access

Azure AD Application Proxy enables SSO and secure remote access for employees using their own devices to access on-premises applications. Instead of traditional methods – VPNs or DMZs – users can access on-premises and cloud applications using a single identity without changing network infrastructure or deploying a VPN.

Azure B2B collaboration

If you need to connect with vendors, partners, subsidiaries, or other external entities, Azure AD B2B collaboration can give guest users SSO access to necessary applications with authentication profiles managed by Azure AD.

Azure Active Directory Conditional Access and Multi-Factor Authentication (MFA)

A great, complicated password is no longer enough to protect sensitive information. MFA adds a second layer of protection, and by using Azure AD Conditional Access, multifactor authentication requests are only required when conditions represent risk. Conditional access provides a risk score based on the user, device, and location that is being used to sign on. Azure MFA adds device-based or biometric security to streamline the sign-in process.

Azure AD Identity Protection detects and mitigates breaches

Even a small breach can still lead to an attacker gaining access to critical systems and data. Identify vulnerabilities, investigate and mitigate suspicious access, and configure automated responses to potential identity breaches using Azure AD Identity Protection regardless of a user’s privilege level and proactively prevent compromised identities from being abused.

Azure AD Privileged Identity Management delegates application controls safely

Creating or assigning administrative access to generic users for a specific application can create security risks, especially when those rarely used accounts are forgotten and left with access beyond what is needed. Azure AD Privileged Identity Management (Azure AD PIM) enables granular access privileges to resources on a temporary, as-needed, or on-request basis. This access can be managed, controlled and monitored to prevent problems.

Implement Azure Active Directory for Increased Security and Productivity

360 Visibility is a Tier 1 Gold Microsoft Cloud Partner specializing in helping businesses improve their security posture.

Cloud Security Assessment

360 Visibility regularly conducts Cloud Security assessments with organizations to identify a business’s security posture baseline and implementing security best practices using Microsoft tools. Schedule a Microsoft 365 Security Assessment tailored to your unique environment and begin implementing Azure Active Directory and protect your users and business.

Jason-Meilleur-Headshot-Square

Jason Meilleur

As the Director of Cloud Solutions at 360 Visibility, Jason is all about putting customers first and ensuring they get the most out of their cloud investments. Whether it's optimizing cloud architecture, enhancing security, or identifying cost-effective strategies, his expertise allows businesses to grow and prepare for the unexpected. Jason comes from a long-line of entrepreneurs and has learned the importance of innovation, collaboration and grit.

See all my posts

Related Posts

  • Microsoft Azure Cloud

Dec 15, 2025

Azure Virtual Desktop: Your Complete Guide to Modern Windows Virtual Desktop Benefits

Discover how Azure Virtual Desktop delivers secure, cost-effective virtual desktops optimized for hybrid work and Microsoft 365 integration.

Keep reading
  • Microsoft Azure Cloud
  • Security

Mar 5, 2024

How to Enroll Devices in Entra ID

Learn how to enroll devices in Entra ID and why it matters Microsoft Entra ID is the new name for Azure Active Directory, the cloud-based identity […]

Keep reading
  • Microsoft Azure Cloud

Feb 27, 2024

4 Important Cloud Migration Strategies for Your Business

The move many businesses contemplate but often defer: cloud migration strategies. Undoubtedly, there are valid concerns about the intricacies of IT, the perceived complexity of the […]

Keep reading
360 Visibility

360 Visibility is North America’s leading AI-first Microsoft Cloud Partner, helping businesses See Clearly and Act Faster.

With 20+ years of expertise in Microsoft 365, Dynamics 365, Azure, and Copilot, we deliver purpose-built AI solutions that transform operations and drive measurable impact.

microsoft solutions partner, dynamics 365 business central implementation partner, dynamics 365 sales implementation partner
microsoft solutions partner, microsoft 365 security, defender, entra id, cloud security, microsoft purview
microsoft solutions partner, microsoft 365, office 365, sharepoint, teams phone system
microsoft solutions partner, azure cloud, cloud migration, it governance, technology advisory
Dynamics 365 Services
  • Dynamics 365 Business Central Partner
  • Dynamics 365 Business Central Implementation
  • Dynamics GP to Business Central Migration
  • Dynamics NAV to Business Central Upgrade
  • Dynamics 365 Sales Implementation
Copilot AI Services
  • Copilot AI Agent Business Impact Assessment
  • Copilot AI Leadership Circle
  • Microsoft 365 Copilot Readiness Assessment
  • Microsoft Copilot AI
Business Advisory Services
  • Business Impact Assessment
  • Quarterly Business Review
Azure Cloud Services
  • Azure Cloud Implementation Partner
  • Managed Azure Services Provider
  • Cloud Migration & Application Modernization
  • Azure Virtual Desktop
  • IT Governance
Cloud Security Services
  • Microsoft 365 Managed Security Administration
  • Backup and Disaster Recovery
  • Data Loss Prevention
  • Insider Risk Management
  • Identity and Access Management
  • Information Protection
  • Entra ID Backup
Company & Resources
  • Blog
  • About 360 Visibility
  • Careers
  • Case Studies
  • Documentation
  • Contact Us
Legal & Technical
  • Terms and Conditions
  • Privacy Policy
  • Support
  • Clarity CSP Portal

See Clearly. Act Faster.

Copyright © 2026 360 Visibility Inc. All Rights Reserved

✕
✕
✕
No results See all results
  • Dynamics 365
    • Business Central Services
    • Business Central Implementation
    • Dynamics GP to Business Central Migration
    • Dynamics NAV to Business Central Upgrade
    • Business Central Integrations
    • Quick Links
    • Dynamics 365 Business Central Demo Videos
    • Business Central Apps
    • Contactless Banking Bundle for Dynamics 365 Business Central
    • Business Central Blog
    • ERP Evaluation Guide
    • Dynamics 365 Solutions
    • Dynamics 365 Business Central
    • Dynamics 365 Sales
    • Dynamics 365 Contact Center
    • Microsoft Dynamics GP
    • Microsoft Dynamics NAV
  • Cloud
    • Azure Cloud Services
    • Azure Cloud Managed Services
    • Cloud Migration and Modernization
    • Azure Virtual Desktop
    • Quick Links
    • Cloud Blog
    • Cloud Migration Guide
    • Cloud Cost Optimization Playbook
    • Cloud Solutions
    • Azure Cloud
    • Power Platform
  • Microsoft 365
    • Microsoft 365 Services
    • Microsoft 365 Implementation
    • Microsoft 365 Support Services
    • Microsoft 365 Security Administration
    • Microsoft 365 Backup and Disaster Recovery
    • Cybersecurity Services
    • Purview Data Loss Prevention
    • Purview Insider Risk Management
    • Purview Information Protection
    • Entra ID Identity and Access Management (IAM)
    • Entra ID Backup and Recovery
    • Microsoft 365 Solutions
    • Microsoft 365
    • Microsoft Teams Phone
    • Microsoft Places
    • Outlook Email Signature Management
  • Copilot & AI
    • Microsoft Copilot and AI Services
    • Copilot AI Leadership Circle
    • Copilot AI Agent Business Impact Assessment
    • Microsoft 365 Copilot AI Readiness Assessment
    • Quick Links
    • Microsoft 365 Copilot Offer
    • Microsoft 365 Copilot Implementation Guide
    • Copilot and AI Blog
    • Copilot and AI Solutions
    • Microsoft Copilot
    • Microsoft SharePoint
  • Advisory Services
    • Clarity CSP Portal
    • Business Impact Assessment
    • IT Governance
    • Microsoft License Optimization
    • Quarterly Business Review
  • Industries
    • Wholesale Distribution
    • Financial Services
    • Nonprofit
    • Professional Services
    • Software
    • Hospitality
  • Resources
    • Blog
    • Case Studies
    • Documentation
    • Support
  • About
    • About Us
    • Why Work With Us
    • Partner
    • Careers
Contact Us
Clarity
Chat with Claire